01
Listen
I start by understanding the brand's people, purpose, and the small frustrations no one has named yet.
Anna Czarska
Designer, artist, writer.
No particular order.
01
I start by understanding the brand's people, purpose, and the small frustrations no one has named yet.
02
Lots of bad drawings on cheap paper. The first ten ideas are warm-up; the eleventh tends to be the one.
03
Type, colour, grid. The slow, quiet part where a project either earns its place or doesn't.
04
Production, files, and the unglamorous middle bits. I stay until the last sticker is printed.